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Sell Online Courses for Corporate Training and Employee Development

Sell Online Courses for Corporate Training

In 2021, the global market size for online corporate training courses was valued at approximately $13.5 billion USD. However, this number is expected to grow significantly in the coming years, driven by factors such as the increasing demand for upskilling and reskilling, the growing popularity of e-learning, and the need for organizations to adapt to the changing business landscape.

According to a report by Technavio, the market is expected to grow at a compound annual growth rate (CAGR) of over 10% between 2021 and 2025, reaching a value of $24.73 billion by 2025. This growth is expected to be driven by a variety of factors, including the increasing adoption of online learning by small and medium-sized enterprises, the rise of mobile learning, and the growing popularity of microlearning.

The Business Benefits of Selling Online Courses to Companies

Selling online courses to companies can offer a range of business benefits, including:

Diversify Revenue Streams

Selling online courses to companies can diversify your revenue streams and provide an additional source of income. This can help reduce reliance on a single product or service, and increase financial stability.

Increased Profit Margins

Online courses can be created once and sold to multiple customers, which can significantly increase profit margins. As a result, selling online courses can be a very lucrative business opportunity.

Competitive Advantage

By offering online courses to companies, you can differentiate yourself from competitors who only offer traditional training methods. This can help you win new business and retain existing customers.

Brand Building

Creating and selling high-quality online courses can help build your brand and establish you as an expert in your field. This can lead to increased visibility, credibility, and customer loyalty.


Online courses can be easily scaled to meet the needs of a growing customer base. This means that you can expand your business without increasing overhead costs, such as rent or staffing.

Increased Customer Engagement

By offering online courses, you can engage with customers on a deeper level and provide value beyond your core products or services. This can lead to increased customer satisfaction, loyalty, and advocacy.

Selling online courses to companies can be a highly profitable business opportunity that provides a range of benefits to both learners and trainers. By creating courses that are relevant and valuable to businesses, you can help companies improve their performance and achieve their goals.

Tips for Building Your Own Courses to Sell to Companies

Building your own courses to resell to companies can be a lucrative business opportunity, but it requires careful planning and execution. Here are some steps to follow:

  • Identify a Target Market: Identify the industries and companies that you want to target with your courses. This will help you create courses that are relevant to their needs and interests.

  • Conduct Market Research: Conduct research to identify the specific challenges and pain points faced by your target market. This will help you create courses that provide solutions and address their unique needs.

  • Create Course Content: Use your market research to develop course content that is relevant, valuable, and engaging. Your course content should be structured in a way that is easy to follow and provides clear learning objectives.

  • Design Your Course: Create a visually appealing design for your course that is user-friendly and easy to navigate. Use multimedia elements such as videos, images, and interactive quizzes to keep learners engaged.

  • Test and Refine Your Course: Before launching your course, test it with a small group of learners to identify any issues or areas for improvement. Refine your course based on feedback and iterate until you have a high-quality product.

  • Market and Sell Your Course: Once your course is ready, market it to your target audience using social media, email marketing, or paid advertising. You can also partner with resellers or affiliates to reach a wider audience.

  • Provide Support and Updates: Provide ongoing support to learners who purchase your courses, including access to customer support and regular updates to course content.

How to Find Corporate Training Courses to Resell to Companies

If you're looking to resell online corporate training courses, here are some ways to find courses:

  • Look for Reseller Programs: Many online learning platforms and course creators offer reseller programs. These programs allow you to sell their courses on your website or platform and earn a commission on each sale. Look for reseller programs that are relevant to your target market and offer courses that align with their needs.

  • Search for Courses on Online Learning Platforms: Online learning platforms such as LMS Portals, Udemy, or LinkedIn Learning have a vast collection of courses in different industries and topics. You can search for courses that align with your target market's needs and interests and inquire about reseller opportunities.

  • Join Affiliate Networks: Affiliate networks such as Clickbank, ShareASale, or CJ Affiliate offer a variety of courses and products to promote and sell as an affiliate. You can join these networks, search for courses that align with your target market's needs, and promote them on your website or platform.

  • Attend Industry Events: Attending industry events can provide opportunities to network with course creators and online learning platforms that offer courses that align with your target market's needs. This can also provide an opportunity to discuss potential reseller agreements.

  • Conduct Market Research: Conducting market research to identify the needs and interests of your target market can help you find courses that align with their specific challenges and provide solutions. Once you have identified these courses, you can reach out to course creators or online learning platforms and inquire about reseller opportunities.

About LMS Portals

At LMS Portals, we provide our clients and partners with a SaaS-based, multi-tenant learning management system that allows you to launch a dedicated training environment (a portal) for each of your unique audiences.

We offer a complete library of ready-made courses, covering most every aspect of corporate training and employee development. These courses are available to our partners to resell to their corporate clients.

The system includes built-in, SCORM-compliant course authoring software that enables most anyone to build engaging courses quickly and easily.

If you choose to, you can create Learning Paths to deliver courses in a logical progression and add structure to your training program. The system also supports Virtual Instructor-Led Training (VILT) and provides tools for social learning.

Together, these features make the LMS Portals platform the ideal solution for our partners looking to resell online courses with a robust learning platform.

Contact us today to get started or visit our Partner Program pages

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