Business to Business Software as a Service, better known as B2B SaaS, is a method of delivering access to an application over the Internet to address the technology needs of other businesses. B2B SaaS applications are typically available on a subscription basis with the goal of solving a business need without requiring the customer to make significant up-front investments in technology infrastructure.
The cloud-based model gives B2B providers several significant benefits as it allows them to create revenue streams while focusing development efforts on a single, centralized infrastructure. The SaaS delivery approach also provides for significant scalability, growth, and brand loyalty.
In this video, we compare the B2B and B2C SaaS business models and review the reseller benefits of white label opportunities.
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