Updated: Mar 24
White label courses are pre-designed courses or learning materials that are created by one company and sold to another company or individual, who can then customize and brand the materials as their own. This allows the purchaser to offer the course to their clients or customers as if they created it themselves, without the need to develop the course from scratch.
White label courses can cover a wide range of topics, from business and marketing to technical skills and personal development. They can include videos, written materials, quizzes, and other interactive elements. The purchaser of a white label course typically has the ability to customize the course with their own branding, content, and messaging, so that it matches their specific needs and style.
White label courses are a popular choice for businesses and individuals who want to offer training or education to their customers, but do not have the resources to develop their own course materials. By purchasing a white label course, they can save time and money, and offer a high-quality product to their clients without the need for extensive development or expertise.
The Size and Growth of the Corporate eLearning Market
The corporate e-learning market has been growing steadily in recent years, and is expected to continue to grow in the coming years. The COVID-19 pandemic has accelerated this growth, as companies have had to shift their training and development efforts to digital platforms due to remote work requirements.
According to a report by ResearchAndMarkets.com, the global corporate e-learning market was valued at $38.09 billion in 2020 and is projected to reach $79.95 billion by 2026, growing at a CAGR of 13.7% during the forecast period.
The market is being driven by several factors, including the need for cost-effective and scalable training solutions, the rising demand for continuous learning and development, and the increasing adoption of technologies such as artificial intelligence, virtual and augmented reality, and gamification in e-learning.
Large companies, in particular, are increasingly investing in e-learning solutions to train their employees and improve their skills, which is expected to drive further growth in the market. Additionally, the increasing trend towards personalized and adaptive learning is also expected to fuel growth in the corporate e-learning market in the coming years.
The Benefits of Reselling White Label Courses
There are several benefits of reselling white label courses, including:
Saving Time and Resources
Reselling a white label course allows you to offer a high-quality product without investing significant time and resources in developing your own course. This can be especially beneficial for small businesses or individuals with limited resources.
White label courses can be customized to suit your brand and your specific needs. You can add your own branding, messaging, and content to the course to make it more relevant to your audience.
Fast Time-to-Market (TTM)
By reselling a white label course, you can quickly launch your training or educational offering without the need for extensive development or testing. This can help you get to market faster and start generating revenue sooner.
Reselling a white label course can be more cost-effective than developing your own course from scratch. You can purchase a pre-designed course at a lower cost and customize it to suit your needs, rather than investing in expensive course development and design.
White label courses are often created by experts in their field, which means that you can offer a high-quality product that reflects the latest trends and best practices in your industry.
About LMS Portals
At LMS Portals, we provide our clients and partners with a SaaS-based, multi-tenant learning management system that allows you to launch a dedicated training environment (a portal) for each of your unique audiences.
We offer our reseller partners a complete library of ready-made, white label courses, covering most every aspect of corporate training and employee development.
The system includes an embedded course authoring tool that enables most anyone to build engaging courses quickly and easily.
If you choose to, you can create Learning Paths to deliver courses in a logical progression and add structure to your training program. The system also supports Virtual Instructor-Led Training (VILT) and provides tools for online coaching and social learning.
Together, the features make the LMS Portals platform the ideal solution for our white label reseller partners.