Updated: Apr 25, 2021
Cloud-based delivery of enterprise applications is rapidly transforming the software industry, as well as IT organizations, and the modern data center. Software-as-a-Service (SaaS) is a delivery model that allows access to applications from any device through an Internet connection and web browser. Because of its accessibility, SaaS has become a mainstream delivery method, offering a high level of convenience and availability to organizations who might not otherwise be able to deploy these applications.
SaaS-Based Revenue Opportunities through Partnership
The rise of SaaS has created an exceptional business opportunity for sales organizations looking for partnerships that will allow them to resell proven SaaS-based applications to their own customers. Through partnership, sales and reseller organizations can offer their customers all of the powerful benefits of the SaaS deliver model, including:
The SaaS delivery model eliminates the need for end-users to make large capital-intensive cash outlays for software, hardware, hosting, and the other elements required to deploy enterprise applications. This entire infrastructure is provided by the SaaS vendor, who also takes full responsibility for the management and availability of the system.
Most SaaS vendors, today, price the access to their application in a subscription model. For CFOs, this means they can allocate the expense as an operational cost, rather than a capital expense. This highly preferred model gives the end-user greater financial flexibility without having to sacrifice any of the benefits of the service.
A significant benefit of the SaaS model is that the vendor can typically offer a higher level of security than most end-users can achieve in an on-premises deployment. This is because most SaaS vendors will maintain a team of highly skilled security professionals supporting state-of-the-art security technology. And the SaaS vendor has the benefit of spreading these costs across their entire client base.
To remain competitive, SaaS vendors need to make sure that their application offering makes the “latest and greatest” features available in their offering or they risk losing their customer base. This, of course, benefits their end-users, who are assured a consistently enhanced feature set in their application.
How SaaS Partnerships Benefit Reseller Organizations
For reseller organizations looking to monetize the popularity of SaaS technology, working in partnership with SaaS vendors allows them to go to market quickly with in-demand, robust applications, without having to make exorbitant investments in development and infrastructure. A SaaS partnership also allows your reseller organization to focus on sales and revenue generation activities, without concern for application uptime or performance (your vendor partner takes care of this for you).
The SaaS Opportunity in eLearning
As SaaS-based technologies have continued to evolve, eLearning has emerged as a cornerstone for corporate learning and training. In fact, eLearning is expected to be a $325 billion market by 2025 and choosing the right SaaS partnership can give your company the opportunity to participate in the powerful revenue opportunity.
The LMS Portals SaaS Partnership for eLearning
LMS Portals offers a SaaS-based, multi-tenant Learning Management System (LMS) for clients and end-users. With LMS Portals, our SaaS partners can deploy multiple, customized eLearning environments to support the unique eLearning and branding needs of each of their clients. And the platform includes robust supporting features for user onboarding, collaboration, analytics, and more.